SimplifyCount[p_]:=Which[Head[p]===Symbol,1,IntegerQ[p],If[p==0,1,Floor[N[Log[2,Abs[p]]/Log[2,10]]]+If[p>0,1,2]],Head[p]===Rational,SimplifyCount[Numerator[p]]+SimplifyCount[Denominator[p]]+1,Head[p]===Complex,SimplifyCount[Re[p]]+SimplifyCount[Im[p]]+1,NumberQ[p],2,True,SimplifyCount[Head[p]]+If[Length[p]==0,0,Plus@@(SimplifyCount/@(List@@p))]]